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BUY 2, GET AN EXTRA 10% OFF| BUY 3, GET AN EXTRA 15% OFF| BUY 4, GET AN EXTRA 20% OFF| BUY 5, GET AN EXTRA 25% OFF| ANNIVERSARY SALE| BUY 2, GET AN EXTRA 10% OFF| BUY 3, GET AN EXTRA 15% OFF| BUY 4, GET AN EXTRA 20% OFF| BUY 5, GET AN EXTRA 25% OFF| ANNIVERSARY SALE|
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Alice | Comfortable Casual Maxi Dress

Sale price$39.95 Regular price$80.00
Save 50%
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Colour: White
Size: S
Only 4 in stock
Ships on
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ANNIVERSARY SALE UPDATE: Due to high demand during our 26-year anniversary sale, only a limited number of items are left. If you can still click 'Add to cart', it’s still available.

Embrace Simplicity and Everyday Style

The Alice Casual Maxi Dress brings together ease and timeless design in one flowing silhouette. With its relaxed fit and soft fabric, this dress offers a laid-back feel while maintaining a polished appearance. Perfect for daily wear, it's the kind of piece you’ll reach for again and again.

Why You'll Love It?

✓ Easygoing Fit: Designed with a relaxed shape that offers room to move while maintaining a clean, flattering line.

Versatile Look: Whether paired with sneakers, sandals, or a light layer, it adapts effortlessly to your plans.

Understated Detail: Subtle design elements add interest while keeping the overall look minimal and refined.

All-Day Comfort: Made from breathable fabric for an airy feel from morning to evening.

Add timeless ease to your collection with the Alice Casual Maxi Dress—a staple made for everyday moments.


Size Chart (IN)

Size Chest (in) Length (in)
S 37.4 46.1
M 39.4 46.5
L 41.3 46.9
XL 43.3 47.2
2XL 45.3 47.6
3XL 47.2 48.0
4XL 49.2 48.4
5XL 51.2 48.8

Anniversary Sale

From a tiny dream in 1999 to a beloved brand embraced by women across the country — what started between two best friends has grown into something bigger than we ever imagined.

26 years later, we're still creating pieces we love, and we're more grateful than ever for the community that made it all possible.

To thank you, we're celebrating with up to 80% off during our Anniversary Sale — a heartfelt gift from us to you.

  • 10% EXTRA ON 2 ITEMS
  • 15% EXTRA ON 3 ITEMS
  • 20% EXTRA ON 4 ITEMS
  • 25% EXTRA ON 5+ ITEMS


*Discounts are automatically applied at checkout. You can also combine different items.

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